The story we’ve written so far.
Our success formula
Constant innovation in every field - from designing and technology, to communication and packaging, Technology
Successful cases in 15 years.

Our manufacturing strengths

Our mission
"QUALITY FIRST.....COST SECOND"
The Result
First writing instruments company in India to get ISO certification


These manufacturing strengths enable us to :
- Meet large mass market volumes with a capacity of 1.5 million pens per day
- Cater to limited volumes of customized requirements
- Fulfil OEM requirements of large retail chains and multinational stationery brands
ADD Pens global footprint extends :
- From the cold climates of small countries like Lithuania to the blazing heat of big countries like Saudi Arabia
- From developed countries like Canada to emerging markets like Bangladesh
- Fulfil OEM requirements of large retail chains and multinational stationery brands
ADD GEL It is possibly the only gel pen brand to be exported to Japan, the birthplace of gel technology.

We cater to the varied requirements of :
While quality always costs, we are proud to say that we have overcome challenges to offer you top-notch writing instruments at an economical price. Over the years, people like you keep coming back to us. Because assured quality and unbeatable performance is what we will always stand for.